Commercial

I have perfected the art of commercial graphic design, creating impactful visuals to promote products and brands. My expertise covers designing decor for prestigious licenses and creating complete visual identities.

Product Decor

In licensed product decor, it’s essential to respect graphic guidelines while giving free rein to creativity.

My approach allows for innovative use of these guidelines, as with the Star Wars plate, where I recreated the style of movie posters.

I transform simple elements, like a striped background, into captivating interactive components, proving that with imagination, even constraints can give birth to extraordinary designs.

Logos and Product Line Signatures

Although I haven’t created many logos, I have designed several signatures for product lines. Here are some examples.

Photo Retouching

Here, you’ll see two types of retouching: first, creative transformation, illustrated by this reinvented folding box.

Then, corrective retouching, as in this example where chocolate chips, forgotten during the photo shoot, were digitally added to perfect the final image.

Marketing Tools

My expertise covers several aspects of commercial design.
I’ve created virtual mockups of in-store displays for merchandising, offering precise visualization before production.

I also design packaging decors and structural plans, ensuring harmony between aesthetics and functionality.

Regarding product catalogs, I develop attractive covers and varied interior layouts, ranging from linear styles focused on technical information to more dynamic and visually engaging presentations.